2008 Woodie Awards
Fashionology returns, sparking a passion for fashion
MARIANNE SHAFER
Issue date: 10/26/06 Section: Features
- Page 1 of 2 next >
Shopping is fun, especially at a reasonable price. The fashionology class, taught by Lydia Biskup, has brought the fun of shopping to our school while learning the fundamentals of creating and running a store.
The fashionology class creates a boutique run by the students involved to learn about the selling and buying that goes into an actual boutique. Many students in the fashion program are involved and the managers of the store are the students in the class.
Senior Traci Gottlieb, a manager of fashionology said, "The class is a great experience because we interact with the vendors, make decisions and actually buy the merchandise ourselves."
Fashionology is a merchandising laboratory that was present at Marist College two years ago and is being brought back this fall. The grand opening is scheduled to occur right outside of the fashion department in Donnelly Hall on Tuesday, October 31 from 10:30 a.m. to 2:30 p.m. and then will remain open every Tuesday and Thursday from 10:30 a.m. to 2:30 p.m. and Friday from 10:30 a.m. to 1:00 p.m.
Surveys were handed out to a random selection of 120 students to better understand the recent fashion trends on campus. The surveys handed out not only asked Marist students what they wanted to buy, but also how much they wanted to spend. This allowed the fashionology students to grasp the average spending price and make the prices sensitive to the average, usually broke, college student. Utilizing this research the students of fashionology went to New York City to find the latest trends on demand.
Junior Ashley Rake, another fashionology manager said, "[The research] allowed us to see what the students really wanted, allowing us to make crucial decisions when buying for the store."
Research and marketing does not stop here for fashionology. By taking inventory and monitoring what sells and what doesn't, the students will be able to make judgments on what to buy during future trips. Rake said, "We plan to have inventory sheets and purchase logs to see what sold the fastest and the most so when we go back to the city we can what was in demand."
The fashionology class creates a boutique run by the students involved to learn about the selling and buying that goes into an actual boutique. Many students in the fashion program are involved and the managers of the store are the students in the class.
Senior Traci Gottlieb, a manager of fashionology said, "The class is a great experience because we interact with the vendors, make decisions and actually buy the merchandise ourselves."
Fashionology is a merchandising laboratory that was present at Marist College two years ago and is being brought back this fall. The grand opening is scheduled to occur right outside of the fashion department in Donnelly Hall on Tuesday, October 31 from 10:30 a.m. to 2:30 p.m. and then will remain open every Tuesday and Thursday from 10:30 a.m. to 2:30 p.m. and Friday from 10:30 a.m. to 1:00 p.m.
Surveys were handed out to a random selection of 120 students to better understand the recent fashion trends on campus. The surveys handed out not only asked Marist students what they wanted to buy, but also how much they wanted to spend. This allowed the fashionology students to grasp the average spending price and make the prices sensitive to the average, usually broke, college student. Utilizing this research the students of fashionology went to New York City to find the latest trends on demand.
Junior Ashley Rake, another fashionology manager said, "[The research] allowed us to see what the students really wanted, allowing us to make crucial decisions when buying for the store."
Research and marketing does not stop here for fashionology. By taking inventory and monitoring what sells and what doesn't, the students will be able to make judgments on what to buy during future trips. Rake said, "We plan to have inventory sheets and purchase logs to see what sold the fastest and the most so when we go back to the city we can what was in demand."
Be the first to comment on this story